Promote your site and company s best features like reliable customer service, assured product quality and reasonable prices. Circulate newsletters that are distributed through email. It has been proven that online consumers are most of the time convinced to buy products advertised through newsletters. Since you are talking , you are essentially presenting yourself as you are, your unique persona, and your individuality. No unbelievable statements Never begin with unbelievable statements. Big statements and promises are fit for a merchant s page, not on a relationship-building, preselling page. If you are writing web content for personal care products, you do not shout in the headlines (in matching big bold types): AMAZING HERBAL DISCOVERY STOPS SNORING QUICK! Content Millions of people everyday goes into the internet looking only for one thing: content. People want to learn something, or they are looking for some help with a problem or some other answers to some questions they have. For someone looking for information and being bombarded with sales pitches all over the site is one very unpleasant experience. Your visitors will be your friends after interacting with them in your blog or email newsletter. Expertise One can do pre-selling just as well when you have a reputation as an expert in a specific field. One particularly important part of preselling is how you present your information. In online transaction, information should be delivered in a way that subdues doubt while at the same time putting the prospect s mental state in a ready-to-buy mode. Websites of businesses could be mirrored in a number of languages to be able to address issues that are specific to countries and cultures. Such sites could also be promoted inexpensively worldwide through email newsletters and links to other Web pages. Likewise, global Internet preselling makes it possible for joint initiatives to easily form. These content materials have to be related to whatever is your site is marketing. Each one of these content packages can pack a wallop to perk up your site and invite more visitors. Requirement One requirement for these stories is that they should be personalized and filled with some emotions. (They cannot sound like scientific reports to lull anybody to sleep.