Bring your Website to life with video. Interesting, colorful and attention-catching videos could help capture interest of online readers. Your site could be able to show the readers what you intend to show them. Including videos into your site could definitely help develop and build a very strong emotional and behavioral connection with readers, consumers and potential business clients. That means you ll need to build the most enticing and functional bridge between your preselling content page and the sales page. Purchase mode You ll need to give people enough reason to click on the links or ads that will take them right to the money page . Once they are directed to the sales page, they would go on automatic mode and purchase what the marketer wants. Because these pages focused on particular products or services, and are keyword intense, they get ranked very well. The increase in traffic has good prospects in potential revenues coming in. and this is just the tip of all the potential benefits of a presell page. Credibility One big draw in the use of these preselling pages is building trust and credibility with the site s visitors. To do so, you could opt to tell a simple narrative story or an anecdote that would eventually lead to the introduction of the product being advertised. Some writers use testimonials from consumers and product and services users who are openly narrating and relating how the merchandise has really and effectively helped them. Blogs are popular as a means of gaining decent visitor volume, which is necessary to attract advertisers (leading to ad income). Many Websites are specifically developed, made and posted to directly presell and sell products and services. However, not all online endeavors succeed. There are still many online sites that are not showing progress in terms of earning revenues, either through ads or direct sales. The point is this: it does not pay to oversell your product. If you keep on praising it all the way, the whole article becomes unbelievable. Personal approach Another winner is taking a conversational, personal approach. This will erase the idea of selling to your prospects. You can have the affiliate page do the selling, but be warm yourself.